19/09/17 Blogging , Brand Moodboard , Brand Styling , Brand Tone of Voice , Branding , Marketing Communications , Marketing Inspiration , Photography , Small Business Marketing , Visual Marketing # Brand, Brand Styling, Colour Palette, Creativity, Marketing Communications, Moodboard, Story Telling
There is so much research that suggests online content that contains imagery or photography achieves far higher engagement than posts without.
There are also many studies about how people consume information. Whilst the absolute percentage may change depending on the study the order remains the same. People remember 10% of what they read, 20% of what they hear and 80% of what they see.
So in summary visuals matter.
